Leroy Merlin Enters the Future with Bricolab and ZMorph VX

Don’t be shocked when you walk in Leroy Merlin in Brazil and see 3D printers at work. Bricolab shows us how it’s done in the 21st Century.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

What is Bricolab?

Bricolab is an open digital manufacturing lab initiated by Leroy Merlin in Brazil. They are equipped with high-tech tools like 3D printers, laser cutters, CNC routers and plotters.

Leroy Merlin is considered an expert in construction, finishing, DIY, decoration and gardening. That’s why they’ve decided to promote Bricolab as a space of innovation and for ideas sharing.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

Bricolab’s goal is to change the image of Leroy Merlin. They both want the supply chain shop to be seen as more modern and technologically advanced marketplace. That’s why they work with state-of-the-art technology, new machines and digital platforms.

Bricolab’s offer is aimed at youth interested in technology, students, teachers, makers, entrepreneurs, and companies. They give a creative space for people to materialize their projects and ideas.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

Think of coworking space, but instead of office work, you operate 3D printers, CNC milling machines and laser cutters. It’s a place for makers and creators. A place to turn your ideas into physical objects.

Who Uses Bricolab?

If you love DIY style of life, then Bricolab if definitely a place for you. The lab gathers students, teachers, Makers, artists, and all kind of other people that love to get creative and do something on their own.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

Bricolab is visited by many entrepreneurs and companies’ representatives who manufacture various tools, jigs & fixtures on machines provided at the lab.

Every person that comes to the lab can ask people working there for help with the machines. That way they are learning to use modern machines like 3D printers, all for the benefit of the industry 4.0.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

How ZMorph VX Fits Bricolab?

ZMorph multitool 3D printers were equipped at Bricolab by 3D Criar – a well-known 3D printing company in Brazil that sells the VX model.

Bricolab in Leroy Merlin Brazil
ZMorph VX at Bricolab in Leroy Merlin Brazil

“ZMorph VX is one of the best equipment of the Lab. People who go to Bricolab, believe that ZMorph VX is a full 3D printer, by owning multiple digital fabrication tools and for being easy to use.” – says Guilherme Lorenti, marketing coordinator at 3D Criar.

ZMorph VX is a great choice for fablabs, schools, universities because of its size and versatility. Recently, we wrote about public library in Salmon, Idaho and how they are using the machine. Here the reason for choice was similar – ZMorph VX offers three fabrication methods in single device and that includes an excellent quality of 3D printing. Mentioned features were one of the key factors for implementing the machine at Bricolab.

Bricolab in Leroy Merlin Brazil
ZMorph VX at Bricolab in Leroy Merlin Brazil

“ZMorph is very easy to use, just out of the package and the ZMorph Academy is very helpful for the intermediate/advanced users” – comments André Skortzaru, co-founder and commercial director of 3D Criar. It is very affordable equipment for those Fab Labs that do not want to invest in 3D printing + Laser Cut + Plotter + CNC or want to have a back up/replacement when other machines are operating.”

A Bright Future for Bricolab

Bricolab crew plans to reach 40 stores around Brazil. According to their plan, they want the network of suppliers working with Leroy Merlin to be able to create customized and differentiated products that can only be manufactured exclusively through 3D printers available in Leroy Merlin stores.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

Bricolab believes that 3D printers change the way we create and manufacture. Nowadays, the products can be easily customized and it’s possible to make almost anything without the need for investments in industry or tools.

“Bricolab allows entrepreneurs, inventors, creatives and people who want to materialize their ideas to achieve them without major investments. This is the main advantage of owning 3D printers in Bricolab.” – says Guilherme.

Bricolab in Leroy Merlin Brazil
Bricolab in Leroy Merlin Brazil

Will Bricolab become the most popular place for Brazilian makers and entrepreneurs? We’ll see and wait for Leroy Merlins in other countries for their move.

Jakub Spiryn

Content Marketing Specialist at ZMorph

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